Scooter Braun Net Worth, born Scott Samuel Braun on June 18, 1981, in New York City, is a prominent American entrepreneur, talent manager, and record executive. He has played a pivotal role in shaping the careers of several top artists in the music industry. As of 2024, Scooter Braun Net Worth is estimated to be around $500 million.
Who is Scooter Braun?
Scooter Braun is an American entrepreneur, music manager, and investor known for discovering and managing some of the biggest names in the music industry. He gained global recognition after discovering Justin Bieber and has since worked with artists like Ariana Grande, Demi Lovato, and Kanye West. Beyond music, Braun has expanded his influence into business and entertainment, making him one of the most powerful figures in the industry.
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Attribute | Details |
---|---|
Full Name | Scott Samuel “Scooter” Braun |
Date of Birth | June 18, 1981 |
Place of Birth | New York City, USA |
Nationality | American |
Education | Emory University (dropped out) |
Occupation | Entrepreneur, Talent Manager, Investor |
Famous For | Managing Justin Bieber, Ariana Grande, Kanye West, and others |
Company | SB Projects, Ithaca Holdings |
Net Worth | $500 Million (2024) |
Marital Status | Divorced (Yael Cohen) |
Children | Jagger, Levi, Hart |
Height | 5’11” (180 cm) |
Early Life
Born Scott Samuel Braun on June 18, 1981, in New York City, he grew up in Greenwich, Connecticut. His parents were Ervin and Susan Braun, both professionals in the medical field. From a young age, Braun showed exceptional leadership skills and a knack for entrepreneurship, which later helped him build his empire.
Education
Braun attended Greenwich High School, where he was elected class president. He later enrolled at Emory University in Atlanta, Georgia, where he played college basketball and began organizing parties and events. These experiences laid the foundation for his future in the entertainment industry. However, he dropped out of college to focus on his career full-time.
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Relationship and Family
Scooter Braun married Yael Cohen, a Canadian philanthropist and entrepreneur, in 2014. The couple had three children together: Jagger, Levi, and Hart. However, in 2021, they announced their separation, and by 2022, their divorce was finalized. Despite the split, Braun maintains a close relationship with his children and often shares moments with them on social media.
Scooter Braun Net Worth And Career

Braun’s career started while he was still in college, organizing high-profile parties. His big break came when he was hired as the executive director of marketing at So So Def Records, working with artists like Ludacris and Jermaine Dupri.
Discovery of Justin Bieber
In 2008, Braun stumbled upon Justin Bieber’s YouTube videos and was instantly convinced of his potential. He reached out to Bieber’s mother and eventually convinced them to move to Atlanta. Braun then introduced Bieber to Usher, which led to his record deal with Island Def Jam. This discovery catapulted Braun into the spotlight and changed his life forever.
SB Projects and Ithaca Holdings
Braun founded SB Projects, a media and entertainment company that has expanded into film, television, technology, and philanthropy. Under SB Projects, he has managed numerous top artists, helping them achieve global success.
In 2010, he launched Ithaca Holdings, which focused on music, film, and tech investments. In 2021, Braun sold Ithaca Holdings to HYBE Corporation, a South Korean entertainment giant, in a deal worth over $1 billion. This deal significantly increased Scooter Braun’s net worth.
Taylor Swift Controversy
In 2019, Braun acquired Big Machine Label Group, which owned Taylor Swift’s master recordings. Swift publicly criticized the deal, accusing Braun of controlling her music without her consent. The controversy sparked debates about artist rights and ownership in the music industry. In response, Swift decided to re-record her old albums, a move that further escalated tensions between them.
Scooter Braun Net Worth
Scooter Braun’s financial success comes from his diverse investments and music empire. As of 2024, Scooter Braun’s net worth is estimated to be $500 million.
Breakdown of His Earnings
Source of Income | Estimated Earnings |
---|---|
Music Management | $150 Million |
Business Ventures | $120 Million |
HYBE Deal (2021) | $200 Million |
Real Estate Holdings | $30 Million |
Other Investments | $50 Million |
Braun continues to expand his business empire with new investments in technology, entertainment, and real estate.
Social Media Presence
Braun is very active on social media, often sharing updates about his business and personal life.
Physical Appearance
Scooter Braun stands at 5 feet 11 inches (180 cm) and maintains a fit physique. He is known for his casual yet professional style, often seen in a mix of business attire and relaxed clothing.
Frequently Asked Questions
What is Scooter Braun’s net worth?
As of 2024, Scooter Braun’s net worth is estimated to be $500 million.
How did Scooter Braun become famous?
Braun became famous after discovering Justin Bieber on YouTube and managing his career.
Who are Scooter Braun’s biggest clients?
He has managed Justin Bieber, Ariana Grande, Demi Lovato, and Kanye West, among others.
What was the issue between Scooter Braun and Taylor Swift?
Braun acquired Big Machine Label Group, which owned Swift’s masters, leading to a public dispute over music ownership rights.
Conclusion
Scooter Braun’s net worth reflects his hard work, smart investments, and talent for discovering global music stars. From his early days as a college party organizer to managing world-famous artists, he has built an empire worth $500 million. Despite controversies, Braun remains a dominant figure in the music industry, continuing to expand his influence.